LATEST BUZZ

[TORONTO]— Team Epping announced a new multi-year partnership today with Coolbet, an online sportsbook and gaming company known as the most transparent in the industry and recent winner of multiple international awards in their community.  The partnership will see the Coolbet logo displayed prominently on the right shoulder on Team Epping uniforms worn during competitions […]

February 24, 2020

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{CORNWALL, ON} Team Epping put on quite the performance at the 2020 Ontario Tankard by running the table at 9-0 this week and capping it all off with a win over Team Howard in the championship game to secure their spot in the 2020 Tim Horton’s Brier. Team Epping, the current 2nd ranked team in […]

February 3, 2020

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[OTTAWA]— TSN broadcaster James Duthie and Smiths Falls golfing sensation Brooke Henderson are among those receiving a key to the city, Ottawa Mayor Jim Watson announced Wednesday in his annual state of the city address. One of Canada’s most talented and recognizable stars in sports broadcasting, James Duthie is the popular host of TSN’s extensive […]

January 30, 2020

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[YORKTON, SK] Team Epping had another great performance in a major championship last week as they ran the table after an opening loss to make it into the Meridian Canadian Open championship game on Sunday afternoon. The championship game was a battle between the top two ranked teams in the world  in Team Jacobs and Team […]

January 20, 2020

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[TORONTO] Sonnet, Canada’s digital home and auto insurance company, and the National Hockey League Players’ Association (NHLPA) rolled out the second season of their campaign that features NHLPA members showing how the world has changed both for hockey and insurance. One Eleven Management Group client Jayna Hefford stars in the 2020 season spots alongside Doug […]

January 14, 2020

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[TORONTO] – Gerry Dee recalls watching “Family Feud” as a kid growing up in Scarborough, ON but never dreamed he would become the host of the new Canadian version that will feature families from communities across the country starting tonight at 8PM on CBC. “It’s an iconic show that I totally grew up on as […]

December 16, 2019

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ONE ELEVEN MANAGEMENT GROUP PORTFOLIO

From athletes to personalities and from properties to associations, we take great pride in working with our fantastic clients. We never stray from our mandate of matching up premium clients with premium brands. Take a peek at what makes some of our clients so great and what makes them all so unique.

ABOUT US

JEFF DYKEMAN

Jeff Dykeman of Ancaster, Ontario is the founder and CEO of One Eleven Management Group. Prior to launching the company, Dykeman held the position of Chief Business Officer of the PGA of Canada where he was responsible for maximizing revenue development and execution of sales and marketing programs with dozens of corporate partners. Over his 13-year tenure, he ignited an increase of over 700% in sponsorship sales from the previous generation, conducted over 50 PGA National Championships and was the architect behind new national events such as the PGA Championship of Canada, the PGA Team Championship & the PGA Scramble.

Prior to joining the PGA of Canada in 2004, Jeff spent time as the Sales & Marketing Manager at Crimson Ridge Golf Club, worked in the Game Day Promotions Department of the Hamilton Bulldogs of the American Hockey League (AHL) and worked at a number of top golf facilities in Southern Ontario.

In 2017, Brock University and their industry leading Sport Management Program named Dykeman a Distinguished Graduate.

In 2016, Dykeman was listed as one of Canada’s Sports Business Thought Leaders by Sports Business Canada and in 2013 he was named one of the Most Influential People in Canadian Golf by Canadian Golfer.

GARET CAMERON

Garet Cameron is a strategic marketing professional with 10+ years’ experience across brand, communications and sponsorship disciplines.

Prior to joining One Eleven Management Group, Garet spent nine years with Shaw
Communications in Calgary where he was responsible for the development and execution of Shaw’s national sponsorship portfolio and activation strategies. During his tenure, Garet negotiated and led the first Grey Cup presenting partnership with the CFL that included the Grey Cup Festival, Grey Cup Halftime Show and ‘Road to the Grey Cup’ broadcast and digital assets with TSN. He played a lead role in building the Shaw Charity Classic into an award-winning golf tournament on the PGA TOUR Champions. The tournament continues to set attendance records and is a platform for charitable giving with a record-setting $34 million raised for children’s charities since 2013.

In 2016, Garet secured an exclusive multi-year partnership with Vancouver’s new bike share system, Mobi by Shaw Go, where he led contract negotiations, strategy development and campaign activations. His portfolio also included high-profile partnerships with the Canada Games, the RBC Canadian Open and several professional athlete endorsement deals with premier CFL players and top-ranked Canadian golfers on the PGA TOUR.

A graduate of St. Francis Xavier University in Antigonish, Nova Scotia, Garet currently lives in Mississauga, Ontario with his wife Danielle and their two daughters, Maisie and Isla.

WHAT'S WITH OUR NAME?

We get that question a lot and the meaning hits pretty close to home for our founder. It represents the day his son was born (1 st of November) just as the company was being formed and it’s also the address of the first house he lived in as a kid.

ONE ELEVEN MANAGEMENT GROUP INC

One Eleven Management Group Inc. is a sports and entertainment marketing company that specializes in talent management, partnerships, sponsorship, consulting & event management. Our unwavering mandate is to match premium clients with premium partners.

WHAT WE DO
  • Procure partnership opportunities
  • Negotiate and facilitate sponsorship opportunities
  • Secure speaking engagements and brand building opportunities for our roster of clients
  • Manage wide variety of events from national championships to boutique and intimate activations
  • Consult with associations, agencies and properties on how to maximize partnership
    affiliation and revenue

BRANDS WE'VE WORKED WITH

One Eleven Management Group Inc

GET IN TOUCH WITH US

CONTACT DETAILS

Jeff Dykeman – CEO
jeff@oneelevenmg.com

Garet Cameron – Director of Partnerships & Client Strategy
garet@oneelevenmg.com

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